VIALTO PR VIDEO

Objective:
Create an animated video for Vialto on behalf of Cielo that showcased the RPO teams achievements from 2022 - 2023.

Ideation:

Following the Vialto brand guidelines, I created a story board that called out the achievements in a visual way that was easy to digest and visually on brand. I utilized both stock imagery and line art that is a part of Vialto’s branding to draw attention to various statistics that the team achieved throughout the partnership with Cielo.

STORYBOARDS

The story boarding process for this video began with reviewing the Vialto brand guidelines to ensure that the design would be consistent and on brand with other Vialto assets. Once I reviewed all the brand guidelines, I set out to design the frames in Adobe Illustrator. From there, the initial design was sent to the internal team for review. After the frame designs were approved, I then documented in detail how each frame would be animated. This ensured that once the animation process started, I had a clear direction on how I wanted the frames to animate. Once this phase was completed, I then imported the design elements into After Effects to animate.