THE BON-TON STORES
My work for The Bon-Ton Stores encompassed a wide range of digital assets, including email campaigns, e-commerce shops, style guides, promotional materials, and social media content, all aimed at driving sales by connecting customers with relevant trends and styles.
The Bon-Ton Stores - email promotions
As a member of The Bon-Ton Stores e-commerce team, I was responsible for designing email campaigns that promoted sales, featured new products, highlighted special guides and shops, and drove traffic to the website. The following examples showcase a selection of these emails.
The Bon-Ton Stores - ecommerce shops and Guides
The following examples highlight the range of style guides and specialty shops I designed for The Bon-Ton Stores. These guides provided valuable content on seasonal trends and styles, while also contributing to increased engagement on the company's website.